Consumer Behaviour

by Zubin Sethna e Jim Blythe
language: english
Publisher: SAGE PUBLICATIONS LTD, April of 2019 ‧
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Informal yet academically rigorous in style, this fun textbook focuses on examples of international consumer behaviour in action, and provides open access online resources to encourage student engagement and understanding.

Consumer Behaviour

by Zubin Sethna e Jim Blythe

Property Description
ISBN: 9781526450005
Publisher: SAGE PUBLICATIONS LTD
Release Date: April of 2019
Language: English
Dimensions: 189 x 246 x 20 mm
Cover: Hardcover
Pages: 576
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9781526450005