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Competitive Strategy

Techniques For Analyzing Industries And Competitors

by Padraig Belton
language: english
Publisher: Macat International Limited, July of 2017 ‧
27,03€
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First published in 1980, Competitive Strategy contradicted the accepted wisdom of the time that said firms should focus on expanding their market share. Instead, Porter claimed, they should analyze the five forces that mold the environment in which they compete: new entrants, substitute products, buyers, suppliers, and industry rivals.

Competitive Strategy

Techniques For Analyzing Industries And Competitors

by Padraig Belton

Property Description
ISBN: 9781912302185
Publisher: Macat International Limited
Release Date: July of 2017
Language: English
Cover: Hardcover
Pages: 128
Format: Book
Collection: The Macat Library
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9781912302185

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