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Capturing Campaign Effects
language: english
Publisher:
THE UNIVERSITY OF MICHIGAN PRESS, March of 2006 ‧
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SYNOPSIS
Brings together a list of experts in the field of campaign effects to study the influence of campaigns on our political culture. This work explores various campaign factors - debates, news coverage, advertising, and polls - and their effects - priming, learning, and persuasion. It examines different kinds of campaigns in the US and abroad.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780472099214 |
| Publisher: | THE UNIVERSITY OF MICHIGAN PRESS |
| Release Date: | March of 2006 |
| Language: | English |
| Dimensions: | 152 x 229 x 34 mm |
| Cover: | Hardcover |
| Pages: | 464 |
| Format: | Book |
| Collection: | Comparative Studies In Society & History S. |
| Categories: |
Books in English
>
Politics
>
Politics in General
|
| EAN: | 9780472099214 |
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