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Broadcast Pharmaceutical Advertising In The United States

Primetime Pill Pushers

by Janelle Applequist
Book eBook
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, October of 2018 ‧
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This book analyzes the profit-driven nature of the pharmaceutical industry to explore how healthcare has become commodified in the United States. It addresses how pharmaceutical companies are shaping drug interventions, such as the ways in which pharmaceutical advertisements frame issues of identity and representation for patients and healthcare.

Broadcast Pharmaceutical Advertising In The United States

Primetime Pill Pushers

by Janelle Applequist

Property Description
ISBN: 9781498539531
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: October of 2018
Language: English
Dimensions: 151 x 222 x 12 mm
Cover: Softcover
Pages: 168
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9781498539531