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Brand Essense
Using Sense, Symbol And Story To Design Brand Identity
language: english
Publisher:
KOGAN PAGE LTD, January of 2015 ‧
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SYNOPSIS
Using a unique blend of the latest market research and leading brand design approaches, Neil Gains examines the importance of brand identity and especially the application of sensory principles to create a strong brand.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780749476441 |
| Publisher: | KOGAN PAGE LTD |
| Release Date: | January of 2015 |
| Language: | English |
| Dimensions: | 614 x 921 x 56 mm |
| Cover: | Hardcover |
| Pages: | 232 |
| Format: | Book |
| Collection: | Everything You Need To Know |
| Categories: |
Books in English
>
Others
|
| EAN: | 9780749476441 |
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