Brand Essense

Using Sense, Symbol And Story To Design Brand Identity

by Neil Gains
language: english
Publisher: KOGAN PAGE LTD, January of 2015 ‧
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Using a unique blend of the latest market research and leading brand design approaches, Neil Gains examines the importance of brand identity and especially the application of sensory principles to create a strong brand.

Brand Essense

Using Sense, Symbol And Story To Design Brand Identity

by Neil Gains

Property Description
ISBN: 9780749476441
Publisher: KOGAN PAGE LTD
Release Date: January of 2015
Language: English
Dimensions: 614 x 921 x 56 mm
Cover: Hardcover
Pages: 232
Format: Book
Collection: Everything You Need To Know
Categories: Books in English > Others
EAN: 9780749476441