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Beyond The Core

Expand Your Market Without Abandoning Your Roots

by Chris Zook
language: english
Publisher: Harvard Business Review Press, January of 2004 ‧
33,80€
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Explains how executives can increase the odds of successful expansion once their core business no longer provides sufficient new growth. This book aims to present the ideal adjacency growth pattern that successful growth companies employ. It also shows how companies can develop their own "repeatable formula" for profitable growth.

Beyond The Core

Expand Your Market Without Abandoning Your Roots

by Chris Zook

Property Description
ISBN: 9781578519514
Publisher: Harvard Business Review Press
Release Date: January of 2004
Language: English
Cover: Hardcover
Pages: 240
Format: Book
Categories: Books in English > Management > Management and Organization
Books in English > Others
EAN: 9781578519514