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Answering The Ultimate Question

How Net Promoter Can Transform Your Business

by Laura L., Phd Brooks e Richard Owen
language: english
Publisher: JOHN WILEY & SONS INC, December of 2008 ‧
31,08€
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"Would you recommend this company to your friends and colleagues?" That question, based on Fred Reichheld's The Ultimate Question, challenged the conventional wisdom of customer satisfaction surveys and pointed to a faster, more accurate way of gauging customers' real feelings about a company.

Answering The Ultimate Question

How Net Promoter Can Transform Your Business

by Laura L., Phd Brooks e Richard Owen

Property Description
ISBN: 9780470260692
Publisher: JOHN WILEY & SONS INC
Release Date: December of 2008
Language: English
Cover: Hardcover
Pages: 320
Format: Book
Categories: Books in English > Management > Marketing
Books in English > Others
EAN: 9780470260692