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Advertising And Anthropology

Ethnographic Practice And Cultural Perspectives

by Robert J. Morais e Timothy De Waal Malefyt
language: english
Publisher: TAYLOR & FRANCIS LTD, September of 2012 ‧
209,54€
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Examining theory and practice, Advertising and Anthropology is a lively and important contribution to the study of organizational culture, consumption practices, marketing to consumers and the production of creativity in corporate settings

Advertising And Anthropology

Ethnographic Practice And Cultural Perspectives

by Robert J. Morais e Timothy De Waal Malefyt

Property Description
ISBN: 9780857852014
Publisher: TAYLOR & FRANCIS LTD
Release Date: September of 2012
Language: English
Dimensions: 156 x 234 x 20 mm
Cover: Hardcover
Pages: 200
Format: Book
Categories: Books in English > Social Sciences and Humanities > Communication and Journalism
Books in English > Others
EAN: 9780857852014