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Active Price Management

Be A Price Maker, Not A Price Taker!

by Laura Johanna Noll e Sven Reinecke
Book eBook
language: english
Publisher: Springer International Publishing AG, November of 2023 ‧
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This book demonstrates how to transform pricing, often considered the neglected aspect of marketing, into the most influential marketing tool that positively impacts the company's profits in a sustainable manner.

Active Price Management

Be A Price Maker, Not A Price Taker!

by Laura Johanna Noll e Sven Reinecke

Property Description
ISBN: 9783031420481
Publisher: Springer International Publishing AG
Release Date: November of 2023
Language: English
Dimensions: 148 x 210 x 20 mm
Cover: Hardcover
Pages: 90
Format: Book
Collection: Business Guides On The Go
Categories: Books in English > Social Sciences and Humanities > Psychology
Books in English > Others
EAN: 9783031420481

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