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A Dictionary Of Marketing

by Charles Doyle
language: english
Publisher: Oxford University Press, April of 2016 ‧
24,32€
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A Dictionary of Marketing is an accessible, practical, and internationally-focused A-Z guide to all areas of marketing. Covering traditional techniques and theories, as well as the latest terms and concepts in web, digital and social marketing, this is the ideal reference for students and practitioners of marketing worldwide.

A Dictionary Of Marketing

by Charles Doyle

Property Description
ISBN: 9780198736424
Publisher: Oxford University Press
Release Date: April of 2016
Language: English
Dimensions: 129 x 196 x 20 mm
Cover: Softcover
Pages: 544
Format: Book
Collection: Oxford Quick Reference
Categories: Books in English > Dictionaries and Encyclopedias > Encyclopedias
EAN: 9780198736424