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Winning The Profit Game: Smarter Pricing, Smarter Branding eBook

Smarter Pricing, Smarter Branding

by Robert G. Docters, Stephen M. Tanny, Jeanne-Mey Sun e Michael R. Reopel
language: english
Publisher: McGraw Hill LLC, January of 2004 ‧
66,25€
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Ebook for ADE
Gives you tools and techniques that can increase profits, in boom times and bust, using top-line strategies that optimize price, costs, customer behavior, and volumes. This book enables you to: use price as a language that speaks to your customers; develop an effective, integrated price and brand strategy; and optimize prices to increase revenues.

Winning The Profit Game: Smarter Pricing, Smarter Branding

Smarter Pricing, Smarter Branding

by Robert G. Docters, Stephen M. Tanny, Jeanne-Mey Sun e Michael R. Reopel

Property Description
ISBN: 9780071458436
Publisher: McGraw Hill LLC
Release Date: January of 2004
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Economics, Finance and Accounting > Economy
eBooks in English > Parenting > Social Animation and Adult Education
EAN: 9780071458436