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Tv'S Betty Goes Global eBook

From Telenovela To International Brand

language: english
Publisher: BLOOMSBURY PUBLISHING, December of 2012 ‧
32,18€
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Premiering in 2006, the award winning US hit show "Ugly Betty", is an incarnation of a global phenomenon that started as a Colombian telenovela, "Yo soy Betty, la fea", back in 1999. This book about how television formats go global asks what the "Betty" phenomenon can tell us about the international circulation of locally produced TV fictions.

Tv'S Betty Goes Global

From Telenovela To International Brand

Property Description
ISBN: 9780857732996
Publisher: BLOOMSBURY PUBLISHING
Release Date: December of 2012
Language: English
Pages: 280
Format: eBook
File Format and Compatibility:
Collection: Reading Contemporary Television
Categories: eBooks in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9780857732996
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

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