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Strategic Organizational Communication eBook

In A Global Economy

by Charles Conrad e Marshall Scott Poole
language: english
Publisher: WILEY, December of 2011 ‧
66,18€
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Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communication
  • Places organizations and organizational communication within a broader social, economic, and cultural context
  • Applies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership, as well as global economic contexts
  • Offers a level of sophistication and integration of ideas from a variety of disciplines that makes this treatment definitive

Updated in the seventh edition:

  • Coverage of recent events and their ethical dimensions, including the bank crisis and bailouts in the US and UK
  • Offers a nuanced, in-depth discussion of technology, and a new chapter on organizational change
  • Includes new and revised case studies for a fresh view on perennial topics, incorporating a global focus throughout
  • Online Instructors'' Manual, including sample syllabi, tips for using the case studies, test questions, and supplemental case studies

Strategic Organizational Communication

In A Global Economy

by Charles Conrad e Marshall Scott Poole

Property Description
ISBN: 9781118179697
Publisher: WILEY
Release Date: December of 2011
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9781118179697
Acessibilidade: Ver características de acessibilidade indicadas pelo editor