Capa do artigo #Share
10% OFF

#Share eBook

Building Social Media Word Of Mouth

by Caroline K. Muñoz e Natalie T. Wood
Book eBook
language: english
Publisher: BUSINESS EXPERT PRESS, December of 2022 ‧
17,28€
10% OFF CARD
IMMEDIATE AVAILABILITY
Ebook for WOOK READER
Social word of mouth (sWOM) has incredible reach with the potential to influence over 4.6 billion active social media consumers. The purpose of this book is to examine the influence of sWOM and provide guidance on how to operationalise its growing power.

#Share

Building Social Media Word Of Mouth

by Caroline K. Muñoz e Natalie T. Wood

Property Description
ISBN: 9781637424155
Publisher: BUSINESS EXPERT PRESS
Release Date: December of 2022
Language: English
Pages: 218
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Management and Organization
eBooks in English > Management > Business
EAN: 9781637424155
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

NATALIE T. WOOD

SEE MORE TITLES BY THIS AUTHOR