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Principles Of Advertising eBook

A Global Perspective, Second Edition

by Monle Lee e Carla Johnson
language: english
Publisher: TAYLOR & FRANCIS, May of 2013 ‧
79,49€
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Ebook for ADE
This new edition updates this exceptional classroom resource, selected as one of Choice magazine's Outstanding Academic Titles for 1999. Presents an intergrated marketing approach that's essential for keeping up with the changing world of contemporary advertising.

Principles Of Advertising

A Global Perspective, Second Edition

by Monle Lee e Carla Johnson

Property Description
ISBN: 9781136419393
Publisher: TAYLOR & FRANCIS
Release Date: May of 2013
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9781136419393
Acessibilidade: Ver características de acessibilidade indicadas pelo editor