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Mood Of Information eBook

A Critique Of Online Behavioural Advertising

by Andrew Mcstay
language: english
Publisher: Bloomsbury Publishing (USA), April of 2011 ‧
166,95€
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Ebook for ADE
Through feedback-oriented communication, this book explores advertising from the perspective of information flows, rather than the more common approach of symbolic representation. It explores the relatively recent phenomenon of online behavioural advertising (OBA).

Mood Of Information

A Critique Of Online Behavioural Advertising

by Andrew Mcstay

Property Description
ISBN: 9781441133328
Publisher: Bloomsbury Publishing (USA)
Release Date: April of 2011
Language: English
Pages: 200
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Social Sciences and Humanities > Communication and Journalism
EAN: 9781441133328