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Mobile Media And Applications, From Concept To Cash eBook

Successful Service Creation And Launch

by Daniel Freeman, Ian James, Christoffer Andersson, Staffan Ljung e Andy Johnston
language: english
Publisher: WILEY, August of 2006 ‧
82,08€
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Based on the editors' combined experience with working within distinguished telecoms companies, Mobile Media and Applications, From Concepts to Cash illustrates how to address the challenges of consumer marketing, technology strategy, and delivery tactics from a pragmatic 'how they did it' approach, rather than a theoretical 'how to do it'.

Mobile Media And Applications, From Concept To Cash

Successful Service Creation And Launch

by Daniel Freeman, Ian James, Christoffer Andersson, Staffan Ljung e Andy Johnston

Property Description
ISBN: 9780470028452
Publisher: WILEY
Release Date: August of 2006
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Management > Marketing
EAN: 9780470028452