Capa do artigo E-Study Guide For: Marketing Theory: Foundations, Controversy, Strategy, Resource-Advantage Theory By Shelby D. Hunt, Isbn 9780765623638
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E-Study Guide For: Marketing Theory: Foundations, Controversy, Strategy, Resource-Advantage Theory By Shelby D. Hunt, Isbn 9780765623638 eBook

by Cram101 Textbook Reviews
Book eBook
language: english
Publisher: Cram101, January of 2014 ‧
38,37€
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Focuses on the marketing discipline's multiple stakeholders. This book articulates a philosophy of science-based 'tool kit' for developing and analyzing theories, law-like generalizations, and explanations in marketing science.

E-Study Guide For: Marketing Theory: Foundations, Controversy, Strategy, Resource-Advantage Theory By Shelby D. Hunt, Isbn 9780765623638

by Cram101 Textbook Reviews

Property Description
ISBN: 9781497036642
Publisher: Cram101
Release Date: January of 2014
Language: English
Pages: 39
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Parenting > Educational Theories and Curriculum
EAN: 9781497036642

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