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Marketing The E-Business eBook

by Lisa Harris e Charles Dennis
language: english
Publisher: TAYLOR & FRANCIS, December of 2007 ‧
78,16€
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Unpicks the challenges of e-marketing for various types of business. This book uses case studies and accompanying web material to provide a study of marketing strategies. It analyses the benefits of e-marketing as a tool for improving efficiency and effectiveness rather than promising business revolution.

Marketing The E-Business

by Lisa Harris e Charles Dennis

Property Description
ISBN: 9781135890971
Publisher: TAYLOR & FRANCIS
Release Date: December of 2007
Language: English
Format: eBook
File Format and Compatibility:
Collection: Routledge Ebusiness
Categories: eBooks in English > Economics, Finance and Accounting > Economy
EAN: 9781135890971
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

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