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Market Makers eBook

Creating Mass Markets For Consumer Durables In Inter-War Britain

by Peter Scott
language: english
Publisher: OUP Oxford, September of 2017 ‧
102,01€
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Inter-war Britain saw a boom in 'mass markets' for consumer durables, such as new suites of furniture, radios, and electrical and gas appliances, while items like refrigerators, telephones, and automobiles didn't reach the mass market until the 1950s. Peter Scott explores these 'market makers' and how US innovations influenced British markets.

Market Makers

Creating Mass Markets For Consumer Durables In Inter-War Britain

by Peter Scott

Property Description
ISBN: 9780191086342
Publisher: OUP Oxford
Release Date: September of 2017
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > History > History of Europe
eBooks in English > Tourist Guides and Maps > Europe
EAN: 9780191086342