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Making Marketing Happen eBook
language: english
Publisher:
TAYLOR & FRANCIS, August of 2006 ‧
see product details
70,21€
10% OFF
CARD
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
IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
Argues that marketing planning fails for most companies because it either does not fit their organizational culture, their market conditions or both. This book explains how companies can construct the right hybrid strategy making process for their situation.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781136386749 |
| Publisher: | TAYLOR & FRANCIS |
| Release Date: | August of 2006 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | PDF para ADE |
| Categories: |
eBooks in English
>
Economics, Finance and Accounting
>
Economy
eBooks in English > Management > Management and Organization |
| EAN: | 9781136386749 |
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