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Leadership Imperative eBook

Technology Adoption And Strategic Management In Travel Firms In Jamaica

by Andrew Spencer
language: english
Publisher: CAMBRIDGE SCHOLARS PUBLISHING, August of 2014 ‧
86,11€
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A work that combines the fields of e-tourism adoption and strategic management and identifies the combination of antecedents of technology adoption by distilling factors to identify the key determinant of the adoption of the internet for sales and marketing purposes in small, owner-managed travel firms.

Leadership Imperative

Technology Adoption And Strategic Management In Travel Firms In Jamaica

by Andrew Spencer

Property Description
ISBN: 9781443865883
Publisher: CAMBRIDGE SCHOLARS PUBLISHING
Release Date: August of 2014
Language: English
Pages: 225
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Tourist Guides and Maps > Central America and the Caribbean
EAN: 9781443865883