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Key Account Management eBook

The Definitive Guide

by Diana Woodburn e Malcolm McDonald
language: english
Publisher: WILEY, October of 2012 ‧
54,26€
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Ebook for ADE
This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works, to analyzing the needs of key accounts.

Key Account Management

The Definitive Guide

by Diana Woodburn e Malcolm McDonald

Property Description
ISBN: 9780470974759
Publisher: WILEY
Release Date: October of 2012
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Management > Management and Organization
EAN: 9780470974759