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International Consumer Behavior In The 21st Century eBook

Impact On Marketing Strategy Development

by A. Coskun Samli
language: english
Publisher: SPRINGER NEW YORK, November of 2012 ‧
118,59€
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Ebook for ADE
This book shows marketers what it is to communicate with the target market: using social media, communicating directly with culture-driven consumers and mastering people-to-people communication with both privileged and non-privileged consumers.

International Consumer Behavior In The 21st Century

Impact On Marketing Strategy Development

by A. Coskun Samli

Property Description
ISBN: 9781461451259
Publisher: SPRINGER NEW YORK
Release Date: November of 2012
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Collection: Business And Economics
Categories: eBooks in English > Management > Marketing
EAN: 9781461451259