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International Business And Emerging Economy Firms eBook

Volume I: Universal Issues And The Chinese Perspective

language: english
Publisher: Springer International Publishing, September of 2019 ‧
158,34€
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How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the ‘born global’ concept.

International Business And Emerging Economy Firms

Volume I: Universal Issues And The Chinese Perspective

Property Description
ISBN: 9783030244828
Publisher: Springer International Publishing
Release Date: September of 2019
Language: English
Format: eBook
File Format and Compatibility:
Collection: Palgrave Studies Of Internationalization In Emerging Markets
Categories: eBooks in English > Economics, Finance and Accounting > Economy
eBooks in English > Tourist Guides and Maps > Asia, Pacific and Oceania
EAN: 9783030244828
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

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