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Inspiring Green Consumer Choices eBook

Leverage Neuroscience To Reshape Marketplace Behavior

by Michael E. Smith
language: english
Publisher: Kogan Page, September of 2021 ‧
49,01€
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Shape the consumer's mindset using insights from neuroscience to trigger purchasing behavior that maps to their intention to buy sustainable products and services.

Inspiring Green Consumer Choices

Leverage Neuroscience To Reshape Marketplace Behavior

by Michael E. Smith

Property Description
ISBN: 9781398601017
Publisher: Kogan Page
Release Date: September of 2021
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Marketing
EAN: 9781398601017
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

MICHAEL E. SMITH

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