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Health Services Marketing eBook

A Practitioner''S Guide

by Richard K. Thomas
language: english
Publisher: SPRINGER NEW YORK, October of 2007 ‧
72,86€
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Ebook for ADE
For health care professional, clinical expertise is not enough - one has to know the market. This title explains the range of marketing activities and techniques, from promotions to pricing, helping health professional learn to navigate this important aspect of healthcare.

Health Services Marketing

A Practitioner''S Guide

by Richard K. Thomas

Property Description
ISBN: 9780387736068
Publisher: SPRINGER NEW YORK
Release Date: October of 2007
Language: English
Format: eBook
File Format and Compatibility: PDF para ADE
Collection: Medicine
Categories: eBooks in English > Medicine > General Medicine
EAN: 9780387736068

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