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Handbook Of Market Segmentation eBook

Strategic Targeting For Business And Technology Firms, Third Edition

by Art Weinstein
language: english
Publisher: TAYLOR & FRANCIS, October of 2013 ‧
70,21€
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Ebook for ADE
This is a practical how-to guide to what market leaders already know about defining, segmenting and targeting business markets: how to assess customers needs; how to gauge the competition; and how to maximise corporate resources.

Handbook Of Market Segmentation

Strategic Targeting For Business And Technology Firms, Third Edition

by Art Weinstein

Property Description
ISBN: 9781135185657
Publisher: TAYLOR & FRANCIS
Release Date: October of 2013
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Economics, Finance and Accounting > Economy
eBooks in English > Management > Marketing
EAN: 9781135185657
Acessibilidade: Ver características de acessibilidade indicadas pelo editor