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Global Business Strategy: Asian Perspective eBook

by Moon Hwy-Chang Moon
language: english
Publisher: WORLD SCIENTIFIC PUBLISHING COMPANY, March of 2010 ‧
54,33€
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Given the rise of Asia in the global economy, it is important to understand the uniqueness of Asian business. This book introduces the core strategies prevalent in Western business, and then explains how they can be applied or adapted to Asian business. It deals with the theory and, practice. It also offers real-life case studies and examples.

Global Business Strategy: Asian Perspective

by Moon Hwy-Chang Moon

Property Description
ISBN: 9789813107519
Publisher: WORLD SCIENTIFIC PUBLISHING COMPANY
Release Date: March of 2010
Language: English
Pages: 348
Format: eBook
File Format and Compatibility: PDF para ADE
Categories: eBooks in English > Tourist Guides and Maps > Asia, Pacific and Oceania
EAN: 9789813107519