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Design Is How It Works eBook

How The Smartest Companies Turn Products Into Icons

by Jay Greene
language: english
Publisher: Penguin Publishing Group, July of 2010 ‧
9,86€
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There's a race in business to embrace 'design thinking.' Yet most executives have no clue what to make of the buzz about design. Drawing on interviews with executives such as Virgin's Richard Branson and Nike's Mark Parker, this title illuminates the methods of companies that rely on design to stand out in their industries.

Design Is How It Works

How The Smartest Companies Turn Products Into Icons

by Jay Greene

Property Description
ISBN: 9781101437216
Publisher: Penguin Publishing Group
Release Date: July of 2010
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Management > Management and Organization
EAN: 9781101437216
Acessibilidade: Ver características de acessibilidade indicadas pelo editor