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Creating Market Insight eBook
How Firms Create Value From Market Understanding
language: english
Publisher:
WILEY, January of 2011 ‧
see product details
45,05€
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IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
Explains how firms tailor their market scanning behaviour to work well in the special conditions of their market. This book describes the process through which data is translated first into information, and then knowledge. It also , provides process that enables the reader to emulate the success of insightful firms.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781119995128 |
| Publisher: | WILEY |
| Release Date: | January of 2011 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | |
| Categories: |
eBooks in English
>
Management
>
Management and Organization
|
| EAN: | 9781119995128 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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