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Business Solution To Poverty eBook

Designing Products And Services For Three Billion New Customers

by Paul Polak e Mal Warwick
language: english
Publisher: Berrett-Koehler Publishers, September of 2013 ‧
37,03€
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There are 2.7 billion people today living on $2 a day or less, more than the entire population of the world in 1950. The authors argue that the way to help these people is not to view them as victims or as charity cases, but as customers whose needs the market can serve effectively and profitably, without exploitation.

Business Solution To Poverty

Designing Products And Services For Three Billion New Customers

by Paul Polak e Mal Warwick

Property Description
ISBN: 9781609940799
Publisher: Berrett-Koehler Publishers
Release Date: September of 2013
Language: English
Format: eBook
File Format and Compatibility:
Categories: eBooks in English > Economics, Finance and Accounting > Economy
eBooks in English > Management > Management and Organization
EAN: 9781609940799
Acessibilidade: Ver características de acessibilidade indicadas pelo editor