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Blindsight eBook
The (Mostly) Hidden Ways Marketing Reshapes Our Brains
language: english
Publisher:
BenBella Books, May of 2020 ‧
see product details
10,18€
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IMMEDIATE AVAILABILITY
Ebook for ADE
SYNOPSIS
A Princeton neuroscientist and marketing director combine their unique expertise to explore the psychology of consumption-through specific neuroscientific principles, they reveal how brands turn individuals into consumers.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781950665235 |
| Publisher: | BenBella Books |
| Release Date: | May of 2020 |
| Language: | English |
| Format: | eBook |
| File Format and Compatibility: | |
| Categories: |
eBooks in English
>
Management
>
Marketing
eBooks in English > Social Sciences and Humanities > Psychology |
| EAN: | 9781950665235 |
| Acessibilidade: | Ver características de acessibilidade indicadas pelo editor |
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