Brian Wansink

Brian Wansink é natural de Iowa (EUA) e fez o seu doutoramento na Universidade de Stanford. É Professor de Comportamento do Consumidor na Universidade de Cornell, onde também dirige o Laboratório de Alimentos e Marcas. Autor de três livros técnicos sobre alimentação e comportamento do consumidor, vive com a sua família em Ithaca, no estado de Nova Iorque, onde todas as semanas se delicia com comida francesa e batatas fritas.
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Research Methods For The Social Sciences

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