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Researching The Changing Profession Of Public Relations eBook
idioma: inglês
Editor:
P.I.E-Peter Lang S.A., Editions Scientifiques Internationales, outubro de 2013 ‧
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62,81€
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
SINOPSE
This book seeks to explore the changing profession of PR by illustrating the past and present perspective of PR practice in some European countries, discussing professionalization of PR together with new dilemmas, notions, concepts, and perspectives, and focusing on the usage, effect and institutionalization of new media and new digital PR tools.
DETALHES
| Propriedade | Descrição |
|---|---|
| ISBN: | 9783035263299 |
| Editor: | P.I.E-Peter Lang S.A., Editions Scientifiques Internationales |
| Data de Lançamento: | outubro de 2013 |
| Idioma: | Inglês |
| Páginas: | 333 |
| Tipo de produto: | eBook |
| Formato e Compatibilidade: | PDF para ADE |
| Classificação Temática: |
eBooks em Inglês
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Economia, Finanças e Contabilidade
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Economia
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| EAN: | 9783035263299 |
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