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Market-Value Pricing eBook

Definitions, Concepts, And Processes For Market-Value Centric Pricing

de Gabriel Steinhardt
idioma: inglês
Editor: Springer International Publishing, Janeiro de 2019 ‧
72,86€
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DISPONIBILIDADE IMEDIATA
Ebook para ADE
This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions - whether professionally or privately - to effectively engage in product pricing activities. 
Novel, straightforward and clearly structured, the Blackblot Market-Value Pricing™ Model (MVP Model), introduced in this book, employs a market-value-centric pricing process that offers step-by-step guidance on the managerial decisions that help determine a product’s price. 
This intentionally succinct, highly readable, and practical book provides practitioners with the knowledge and tools they need in order to approach pricing activities in an organized and efficient manner. 

Market-Value Pricing

Definitions, Concepts, And Processes For Market-Value Centric Pricing

de Gabriel Steinhardt

Propriedade Descrição
ISBN: 9783030107345
Editor: Springer International Publishing
Data de Lançamento: Janeiro de 2019
Idioma: Inglês
Tipo de produto: eBook
Formato e Compatibilidade:
Coleção: Springerbriefs In Business
Classificação Temática: eBooks em Inglês > Economia, Finanças e Contabilidade > Finanças
eBooks em Inglês > Gestão > Marketing
EAN: 9783030107345
Acessibilidade: Ver características de acessibilidade indicadas pelo editor

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