Platon shoots fashion, portrait and documentary work for publications such as Vanity Fair, The New York Times, Esquire, GQ, Premiere, Arena, The Face, Nylon and Newsweek. He has photographed campaigns for Nike, Levis, IBM, Rayban, Issey Miyake, Moschino, Kenneth Cole and Motorola. His portraits are the result of unique access to his sitters and the desire to create a new range of cultural heroes. Platon is dynamic and dedicated and his portraits are an unusual mix of grit and glossy. Unlike any other photographer of his calibre, he bridges the gap between the USA and the UK, making him truly international.