Unselling

The New Customer Experience

by Alison Kramer e Scott Stratten
language: english
Publisher: JOHN WILEY & SONS INC, October of 2014 ‧
OUT OF STOCK OR NOT AVAILABLE
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UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality.

Unselling

The New Customer Experience

by Alison Kramer e Scott Stratten

Property Description
ISBN: 9781118943007
Publisher: JOHN WILEY & SONS INC
Release Date: October of 2014
Language: English
Cover: Hardcover
Pages: 240
Format: Book
Collection: J-B Ashe Higher Education Report Series (Aehe)
Categories: Books in English > Management > Marketing
EAN: 9781118943007