Tourism Distribution Channels

Practices, Issues And Transformations

by Eric Laws e Dimitrios Buhalis
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, December of 2001 ‧
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This title looks at all the issues involves in the distribution of the tourism product. Contemporary case studies are considered from multiple theoretical perspectives, including: industry network theory; relationship marketing; industry structre; value chain approaches; and systems theory.

Tourism Distribution Channels

Practices, Issues And Transformations

by Eric Laws e Dimitrios Buhalis

Property Description
ISBN: 9780826454706
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: December of 2001
Language: English
Cover: Softcover
Pages: 400
Format: Book
Categories: Books in English > Management > Business Organizations
Books in English > Management > Management and Organization
EAN: 9780826454706