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The Social Media Mba Guide To Roi
How To Measure And Improve Your Return On Investment
language: english
Publisher:
JOHN WILEY & SONS INC, April of 2014 ‧
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SYNOPSIS
The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services).
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781118844397 |
| Publisher: | JOHN WILEY & SONS INC |
| Release Date: | April of 2014 |
| Language: | English |
| Dimensions: | 152 x 229 x 20 mm |
| Cover: | Hardcover |
| Pages: | 156 |
| Format: | Book |
| Collection: | Bloomberg |
| Categories: |
Books in English
>
Management
>
Management and Organization
|
| EAN: | 9781118844397 |
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