The Luxury Market In India

Maharajas To Masses

language: english
Publisher: Palgrave Macmillan, August of 2012 ‧
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A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.

The Luxury Market In India

Maharajas To Masses

Property Description
ISBN: 9780230336728
Publisher: Palgrave Macmillan
Release Date: August of 2012
Language: English
Dimensions: 141 x 222 x 20 mm
Cover: Hardcover
Pages: 217
Format: Book
Collection: Quick Read
Categories: Books in English > Economics, Finance and Accounting > Economy
EAN: 9780230336728

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