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The Laws Of Brand Storytelling: Win-And Keep-Your Customers' Hearts And Minds
language: english
Publisher:
MCGRAW-HILL EDUCATION, January of 2019 ‧
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SYNOPSIS
"The different laws of brand storytelling, including protagonist laws, strategy laws, discovery laws, story-making laws, channel laws, and laws of engagement"--
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781260440195 |
| Publisher: | MCGRAW-HILL EDUCATION |
| Release Date: | January of 2019 |
| Language: | English |
| Dimensions: | 136 x 209 x 23 mm |
| Cover: | Hardcover |
| Pages: | 288 |
| Format: | Book |
| Collection: | Oracle Press |
| Categories: |
Books in English
>
Management
>
Management and Organization
|
| EAN: | 9781260440195 |
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