The Dynamics Of Service

Reflections On The Changing Nature Of Customer/Provider Interactions

by Barbara A. Gutek
language: english
Publisher: JOHN WILEY & SONS INC, July of 1995 ‧
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This text takes a close-up look at the changing interaction between people who provide services of all kinds (such as doctors, sales people and housekeepers) and their customers. It analyzes the growing trend to replace service encounters, in which service providers are considered interchangeable.

The Dynamics Of Service

Reflections On The Changing Nature Of Customer/Provider Interactions

by Barbara A. Gutek

Property Description
ISBN: 9780787901011
Publisher: JOHN WILEY & SONS INC
Release Date: July of 1995
Language: English
Cover: Hardcover
Pages: 336
Format: Book
Categories: Books in English > Management > Hospitality and Tourism
EAN: 9780787901011