Capa do artigo The Birth Of Internet Marketing Communications

The Birth Of Internet Marketing Communications

by Dan Steinbock
language: english
Publisher: BLOOMSBURY PUBLISHING PLC, June of 2000 ‧
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In this account of the rise of Internet marketing the author describes the rise of both marketing in business and consumer markets. He focuses on the promise of Internet marketing, the story of Zima and banner advertising and strategies such as branding in an online environment.

The Birth Of Internet Marketing Communications

by Dan Steinbock

Property Description
ISBN: 9781567203035
Publisher: BLOOMSBURY PUBLISHING PLC
Release Date: June of 2000
Language: English
Cover: Hardcover
Pages: 328
Format: Book
Collection: Great American Orators S.
Categories: Books in English > Management > Management and Organization
EAN: 9781567203035

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