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Swift Viewing
The Popular Life Of Subliminal Influence
language: english
Publisher:
DUKE UNIVERSITY PRESS, January of 2012 ‧
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SYNOPSIS
Looks back at the strange history of subliminal seduction: a theory first propagated in the late 1950s by marketing researcher James Vicary, who claimed that movie audiences bought more refreshments if advertising messages too quick to be noticed were inserted into movies.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780822349198 |
| Publisher: | DUKE UNIVERSITY PRESS |
| Release Date: | January of 2012 |
| Language: | English |
| Dimensions: | 155 x 231 x 20 mm |
| Cover: | Softcover |
| Pages: | 328 |
| Format: | Book |
| Collection: | Posthumanities |
| Categories: |
Books in English
>
Art
>
Cinema
|
| EAN: | 9780822349198 |
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