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Strategic Marketing For Libraries
A Handbook
language: english
Publisher:
BLOOMSBURY PUBLISHING PLC, February of 1988 ‧
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SYNOPSIS
Strategic Marketing for Libraries is a straightforward discussion of the full range of marketing concepts and tools applied to various types of libraries including public, special, and academic.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780313244056 |
| Publisher: | BLOOMSBURY PUBLISHING PLC |
| Release Date: | February of 1988 |
| Language: | English |
| Dimensions: | 150 x 230 x 20 mm |
| Cover: | Hardcover |
| Pages: | 229 |
| Format: | Book |
| Collection: | The Greenwood Library Management Collection |
| Categories: |
Books in English
>
Dictionaries and Encyclopedias
>
Encyclopedias
|
| EAN: | 9780313244056 |
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