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Staying Power
Six Enduring Principles For Managing Strategy And Innovation In An Uncertain World (Lessons From Microsoft, Apple, Intel, Google, Toyota And More)
language: english
Publisher:
Oxford University Press, July of 2012 ‧
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SYNOPSIS
What enables businesses to succeed over the long haul and through changes in markets and technologies? Drawing on 30 years' research into some of the world's most successful companies - Microsoft, Apple, Intel, Google, Toyota - Cusumano distils six fundamental principles to equip businesses to survive and thrive in today's rapidly-changing markets.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9780199657780 |
| Publisher: | Oxford University Press |
| Release Date: | July of 2012 |
| Language: | English |
| Dimensions: | 171 x 246 x 20 mm |
| Cover: | Softcover |
| Pages: | 400 |
| Format: | Book |
| Collection: | Oxford Classic Texts In The Physical Sciences |
| Categories: |
Books in English
>
Management
>
Management and Organization
|
| EAN: | 9780199657780 |
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