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Sports Marketing - Creating Long Term Value
Creating Long Term Value
language: english
Publisher:
EDWARD ELGAR PUBLISHING LTD, September of 2013 ‧
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SYNOPSIS
Each theme will:* Define key sports marketing ingredients* Provide mini-case examples of various sports around the world* Offer end-of-chapter questions and exercises designed to affirm key topics and stimulate the reader's thinking, and* Describe measures of the various sports marketing activities.
DETAILS
| Property | Description |
|---|---|
| ISBN: | 9781848448414 |
| Publisher: | EDWARD ELGAR PUBLISHING LTD |
| Release Date: | September of 2013 |
| Language: | English |
| Dimensions: | 177 x 249 x 27 mm |
| Cover: | Hardcover |
| Pages: | 416 |
| Format: | Book |
| Categories: |
Books in English
>
Management
>
Marketing
Books in English > Others |
| EAN: | 9781848448414 |
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Sports MarketingEDWARD ELGAR PUBLISHING LTD72,04€