Capa do artigo Sport Marketing

Sport Marketing

by Patrick Walsh, Stephen Mckelvey, Chad D. Mcevoy e Windy Dees
language: english
Publisher: HUMAN KINETICS PUBLISHERS, September of 2025 ‧
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Empower future sport marketers to excel in a dynamic digital era by mastering core principles and real-world techniques. Updated content highlights the impact of technology, data analytics, digital platforms, NIL policies, and AI-enhanced ticketing, offering a balanced blend of theory and practice for the evolving industry.

Sport Marketing

by Patrick Walsh, Stephen Mckelvey, Chad D. Mcevoy e Windy Dees

Property Description
ISBN: 9781718228139
Publisher: HUMAN KINETICS PUBLISHERS
Release Date: September of 2025
Language: English
Pages: 440
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9781718228139

PATRICK WALSH

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STEPHEN MCKELVEY

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CHAD D. MCEVOY

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WINDY DEES

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