language: english
Publisher: HUMAN KINETICS PUBLISHERS, March of 2021 ‧
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An innovative look at sport marketing offers a blend of theory and practice for the evolving sports industry. Interactive case studies, industry interviews and digital tools highlight emerging technologies, data analytics, social media strategies and modern sales tactics that connect teams, athletes and fans.

Sport Marketing

by Stephen Hardy, Patrick Walsh, Bernard J. Mullin, Stephen Mckelvey, William A. Sutton, Chad D. Mcevoy e Windy Dees

Property Description
ISBN: 9781718201583
Publisher: HUMAN KINETICS PUBLISHERS
Release Date: March of 2021
Language: English
Dimensions: 281 x 221 x 27 mm
Pages: 488
Format: Book
Categories: Books in English > Management > Marketing
EAN: 9781718201583